Apple, Google, Amazon set to launch new gadgets: What to expect

Apple, Google, Amazon set to launch new gadgets: What to expect

Apple launches the iPhone 13 within the UK

Ming Yeung | Getty Photographs

Apple, Google, Amazon, Samsung and different corporations are teeing up for a busy fall stuffed with a lot of new gadget launches.

It is like clockwork. Huge tech corporations launch the newest merchandise, like telephones, watches, and even robots and flying safety drones, starting in August and up by November, to gear up for the vacation procuring rush.

Samsung kicks it off subsequent week, on August 10, when it should announce new folding telephones, giving it an opportunity to appeal to customers earlier than Apple holds its iPhone occasion in September. The new merchandise at Apple’s fall occasions have a direct affect on the corporate’s stability sheet. The vacation quarter is usually Apple’s greatest. It reported report income final yr for the three months ended Dec. 25, for instance.

In the meantime, Google has promised to launch its subsequent cellphone with a model new chip, and its first Apple Watch competitor, this fall. And do not forget Amazon: It usually proclaims new Echos, Fireplace TV merchandise and generally tosses in a number of surprises, like final yr’s Astro Robotic, at an occasion held someday between September and November.

There’s loads, so here is a rundown of what to expect.

Samsung

This is what to expect: Samsung will debut the subsequent technology of its foldable smartphones — the teasers have confirmed that — together with the Galaxy Z Fold 4 and the Galaxy Z Flip 4.

Prospects can already reserve considered one of these new smartphones, though they have not been introduced but. A few of the chief complaints surrounding foldable telephones have been the value of the higher-end Galaxy Z Fold mannequin and the plain seam that interrupts the cellphone’s show. Any worth drop or upgrades to make the fold much less apparent might be notable. Samsung usually proclaims new earbuds, tablets and smartwatches to compete with Apple’s iPad, AirPods and Apple Watch, too.

This is what it launched final August: Final yr, Samsung unveiled the Galaxy Z Fold 3, which was priced at $1,799 and the Galaxy Z Flip 3 for $1,000. It additionally introduced the Galaxy Buds 2 headphones and the Galaxy Watch 4.

Apple 

This is what to expect:

Apple’s reportedly planning 4 iPhone 14 fashions this yr, in accordance to Bloomberg, which stated we will expect new options like an always-on show on the higher-end Professional fashions. The identical report stated Apple might ditch the 5.4-inch iPhone mini and as a substitute launch a extra reasonably priced big-screened iPhone with a 6.7-inch display. That means Apple will launch an iPhone 14, an iPhone 14 with an even bigger display, the iPhone 14 Professional and the iPhone 14 Professional Max.

Apple can be set to unveil three new Apple Watch variations, together with a new entry-level SE mannequin, a typical Collection 8, and a rugged version aimed toward excessive sports activities, in accordance to Bloomberg. The AirPods Professional earbuds are due for an replace, and there is nonetheless discuss of Apple’s first blended actuality headset, however these might additionally come later.

Nonetheless, Apple’s blended actuality headset would mark the corporate’s first main product launch because it unveiled the Apple Watch in 2015. The headset will mix components of digital and augmented actuality, permitting customers to place digital content material on high of the actual world, in accordance to Bloomberg. Apple has been working onerous on VR content material, enlisting Jon Favreau to develop video content material for its headset, the New York Instances stated in June.

What it launched final September: Final yr at its fall product occasion Apple introduced a new iPad and iPad mini, the Apple Watch Collection 7, the iPhone 13, the iPhone 13 mini and the iPhone 13 Professional Max.

Google 

Whereas Google would not make a lot income from its {hardware} enterprise, it should launch its first smartwatch and the Google Pixel 7 because it continues to attempt to construct momentum within the {hardware} market.

This is what to expect: Google has introduced devices in October for years. Again in Could at its I/O occasion, Google teased what’s on deck. Its latest cellphone, the Pixel 7 can have a second-generation Tensor processor and a glass design with a new aluminum digicam bar. A bigger Pixel 7 Professional mannequin will ship with a triple-lens digicam. However we do not know a lot about what else is new in regards to the telephones, like the costs, or what the cameras and new chip are able to, so expect to hear all about that.

Google additionally teased its Pixel Watch, the corporate’s first smartwatch, which is able to launch this fall. In a tweet on Could 11, Google stated the watch, “options the very best of Google, plus Fitbit well being and health experiences.” So, expect some form of software program tie-in that gives new health and well being options.

It is doable we might see updates to at the least one Google Nest product. A latest FCC submitting by Google described a product their engaged on as a “wi-fi machine,” with connectivity ports comparable to present Nest gadgets, in accordance to 9to5Google. It hasn’t introduced new Nest thermostats or audio system since 2020, so these may very well be on deck.

What it launched final yr: Final August, Google introduced new Nest cameras and doorbells. Then, in October, Google unveiled all the small print of its Pixel 6 and Pixel 6 Professional smartphones. These have been the primary smartphones to run on Google’s Tensor chip as a substitute of Qualcomm’s processor.

Amazon 

This is what to expect: Amazon traditionally holds its {hardware} occasion someday within the fall, when it proclaims a slew of devices, starting from new Echos (like final yr’s Echo Present 15, pictured above) to glasses with Alexa built-in and extra.

The fourth-generation Echo speaker launched in October 2020, in order that’s due for an replace except Amazon continues to experiment with new type components. Likewise, Amazon usually proclaims updates to its Fireplace TV merchandise within the fall.

For the previous two years, Amazon’s Ring has been teasing the Ring All the time Residence Cam, a flying drone digicam for house safety. It nonetheless hasn’t launched, so it is doable we’ll discover out when it should hit the market.

This is what it launched final yr: Amazon had few surprises in retailer final yr, so this yr may very well be simply as thrilling. Amazon debuted its Astro house robotic, which remains to be solely accessible by invite-only. It additionally introduced its first sensible thermostat, the primary Amazon-branded TV units, the Echo Present 15 and a new Halo View health tracker.

Fb

This is what to expect: Meta, previously Fb, might have a new digital actuality headset on deck.

Bloomberg stated in July that Meta is gearing up to announce the Meta Quest Professional digital actuality set later this yr. It’s going to reportedly price greater than $1,000 and can have a greater display, improved cameras and help for improved graphics.

Meta’s Quest 2 headset is presently the preferred in the marketplace. As different gamers enter the race to develop the so-called “metaverse,” Fb’s dad or mum firm will want to proceed to advance its {hardware} to keep within the lead. And it could need to get one thing out forward of no matter Apple is planning.

This is what it launched final yr: Final September Fb unveiled its up to date Portal video-calling gadgets. It hasn’t launched a new model of its Oculus machine since September 2020.

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