Instagram is uninterested in creators making their movies in Reels after which heading over to TikTok. Whereas utilizing Reels this week, The Verge found that when making an attempt to obtain an edited clip to an iPhone, the audio from the clip disappeared. This implies in order for you to export the footage from Reels to use in one other app, you could have to truly submit the Reel first so as to save the sound. As not too long ago as late July, it was potential to obtain the clip with audio and use it in a separate app — like, say, TikTok — with out posting it first.
The audio was stripped out on three iPhones we examined, although exports with audio had been nonetheless potential with Instagram on Android. Instagram didn’t reply to a number of requests for touch upon whether or not this was a glitch or an intentional change.
Talking from expertise, TikTok’s in-app instruments aren’t notably helpful for extra superior modifying. TikTok doesn’t permit you to use some filters when beginning with footage filmed outdoors the app, and it doesn’t permit you to obtain clips that aren’t completed or watermarked. (YouTube Shorts simply added a watermark requirement, too.)
To get round this, TikTok customers can leap over to Instagram, which has comparable options for Reels. You might, as an illustration, use Instagram’s inexperienced display screen impact — which is extra versatile for modifying than TikTok’s model — after which obtain that clip and ship it over to TikTok. This trick is utilized by creators each as a manner to bypass TikTok’s horrible modifying device and as a manner to use video options or filters which are solely on Instagram. Or, no less than it used to be.
Whereas all of those steps make filming for creators slightly extra time-consuming, counting on downloaded Instagram clips was one of many best methods to make extra dynamic TikTok movies whereas nonetheless utilizing filters. With out the power to obtain the clips with sound, customers at the moment are confronted with two selections: rely fully on TikTok’s poor modifying software program simply to use sure options or add to Instagram Reels.
This alteration comes on the heels of Instagram briefly strolling again TikTok-esque algorithm adjustments. Nevertheless it’s nonetheless an indication that Instagram is decided to steal the throne of shortform video platforms.