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Nintendo Switch Won’t Be Getting a Price Increase ‘At This Point’ Despite Higher Costs – IGN

Nintendo president Shuntaro Furukawa has acknowledged that the Nintendo Switch is not going to be getting a value improve “at this level,” regardless of the upper prices to provide the {hardware}, as the corporate needs to “keep away from pricing folks out.”

Talking to Nikkei Asia, Furukawa mentioned Nintendo has no plans to regulate the value of the Switch to “offset rising manufacturing and delivery prices,” and these feedback comply with Meta’s resolution to boost the value of the Meta Quest 2 by $100 as “the prices to make and ship [Meta’s] merchandise have been on the rise.”

“We’re not contemplating [a price increase] at this level, for 2 causes,” Furukawa mentioned. “With the intention to provide distinctive leisure to a wide selection of consumers, we wish to keep away from pricing folks out. Our competitors is the number of leisure on this planet, and we all the time take into consideration pricing by way of the worth of the enjoyable we provide.

“Our merchandise additionally embody software program. Nintendo has bought greater than 100 million Switch models to date, and it is necessary to keep up the momentum of our total enterprise. Usually talking, a weak yen makes home Switch gross sales much less worthwhile.”

Furukawa additionally shared that the OLED mannequin of the Switch will proceed to be the least worthwhile Switch, and it would not assist that prices have “elevated for delivery not solely by air, but in addition by sea.”

“We’re fascinated about what we are able to do,” Furukawa mentioned. “The weak yen could also be seen as a profit for Nintendo, since such a massive share of our gross sales comes from overseas, however our abroad promotional and employees prices additionally go up. We’re making extra stock purchases in foreign exchange to counter that.”

The statements additionally come after Switch gross sales dropped “23% on the 12 months by quantity within the April-June quarter amid shortages of semiconductors and different elements.” Nintendo is anticipating a 29% drop in annual web revenue within the fiscal 12 months ending March 2023, regardless that it’s planning on promoting 21 million Switch consoles.

Regarding the ongoing semiconductor scarcity, Furukawa believes that the scenario will get higher within the “latter half of this summer season,” however the future remains to be unclear and Nintendo is not capable of give a particular outlook for Switch gross sales past this fiscal 12 months.

For these hoping for any phrase on the unconfirmed however a lot-desired Switch Professional, Furukawa has doubled down on Nintendo’s dedication to specializing in simply three fashions of the Switch – the usual mannequin, Switch Lite, and the OLED Mannequin. Clearly, issues can change at any second, however Nintendo is staying the course for the second.

“I can not say particularly what’s in brief provide,” Furukawa mentioned. “Nintendo will proceed to promote three [Switch] fashions: the usual mannequin; the Switch Lite with lowered value, dimension and options; and the OLED mannequin. We’ll work out the very best technique as we go alongside. We’re doing our greatest to obtain excessive-high quality merchandise at an applicable value with an eye fixed towards the following few years.”

The High 25 Switch Video games

In closing, Furukawa mentioned that maintaining costs down is not impacting Nintendo’s capability to obtain elements, it is merely that demand is exceeding provide. Moreover, he believes Nintendo’s robust software program lineup for 2022, together with Splatoon 3 and Pokemon Scarlet and Violet, will assist the corporate attain its targets and overcome a few of the challenges attributable to shortages.

Have a tip for us? Need to talk about a doable story? Please ship an electronic mail to [email protected].

Adam Bankhurst is a information author for IGN. You may comply with him on Twitter @AdamBankhurst and on Twitch.

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